GORUCK’s military-inspired GR1 dominated this week’s Co-Op for the best everyday backpack, and they’re celebrating by offering our readers a rare 10% discount with promo code KINJAGORUCK10.

Now, even with the code, this is still a $267 backpack. I’m not blind to the fact that that’s a lot of money. But every GR1 is hand-built over the course of four hours in the USA, is covered by a lifetime warranty, and by basically all accounts is just incredibly well-made. There’s a very real chance that this will be the last backpack you ever have to buy.

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Own one? Let us know what you think in the comments.